Email Marketing Foundations

Set up email marketing properly
from platform to performance.

If your email marketing feels scattered, stale, or simply non-existent, this service is your reset. Email Marketing Foundations gives you a complete setup (or overhaul) of your email marketing system—designed around your business goals, budget, and audience.

What You Get

Platform Fit & Strategy

  • Deep-dive into your current setup, goals, and stack
  • ESP (Email Service Provider) recommendation (Klaviyo, Mailerlite, Omnisend, ConvertKit, mailchimp etc.)
  • Guidance on cost, scalability, features, and integrations
  • Initial deliverability audit and domain/auth setup check (SPF, DKIM, etc.)

List Cleanup & Structure

  • Remove outdated, disengaged, or risky contacts
  • Create smart segments based on behavior, tags, or data
  • Import + organize contacts for future-proof performance

Automation & Flows Setup

  • Welcome sequence
  • Abandoned cart or funnel recovery
  • Post-purchase thank you or review request
  • Win-back or re-engagement flow
  • Flow logic designed around your buyer journey

Content & Sending Strategy

  • Recommended sending cadence
  • Content and offer ideas mapped to your customer lifecycle
  • Newsletter or promo email template suggestions
  • Optional integration with popups or lead magnets

Testing & Optimization

  • A/B testing built into flows and campaigns
  • Tips for improving open and click rates
  • List health metrics and how to track them
  • Minimizing spam complaints and unsubscribes

Why This Matters

Email still delivers one of the highest ROIs in digital marketing—but only when it’s built right. Most businesses either overpay for tools they don’t use properly… or leave money on the table with clunky setups and inconsistent sends.

This offer gives you the foundations to run smarter, more strategic email marketing—without the overwhelm.

Pricing

From $950 NZD
Final price depends on business size, list complexity, and scope of automation setup.
Payment plans available for larger builds.

Next Steps

Email Marketing Intake Form

Email Marketing Foundations – Intake Form

Fill out this quick form so I can understand your needs and recommend the best next steps. I’ll review your details and get back to you within 48 hours with a tailored plan and quote.

Name
Name
First Name
Last Name

2. About Your Business

(e.g., grow my list, increase sales, better automations, switch platforms)

3. Your Current Email Setup

Do you have an email platform (ESP) already?
Roughly how many Subscribers are on your list?
Do you currently send regular campaigns/newsletters?
Do you have any automations or flows set up?

4. Tech + Integration

(e.g., Shopify, WordPress, Wix, Squarespace, etc.)
(e.g., Privy, OptinMonster, Hubspot)

5. Preferences + Priorities

What’s most important to you right now? (tick all that apply)
What’s your ideal timeline for getting this sorted?
(Feel free to share any additional info, questions, or concerns.)